Welcome to the Affiliate Programme is Europe’s largest stockist of Japanese products. With a heritage dating back to 1976, we are part of a trusted, experienced and knowledgeable team committed to bringing a huge range of products from Japan to customers in the UK and Europe. Awarded as a Google Certified Shop in 2015, is dedicated to offering the best value, variety and service for shoppers of Japanese products online.

Our Affiliate Programme

- Banners in a range of sizes, with bespoke creative available on request

- Regularly updated product feeds

- Incentives and bonuses for improved sales

- 5% commission rate for orders from new customers (excl VAT & delivery)
- 1% commission rate for orders from existing customers. (excl VAT & delivery)

- Regular newsletter updates on special offers and incentives

- 30 day cookies

- Dedicated affiliate manager benefits

Leaders in the industry

- Europe’s largest online stockist of Japanese products
- Part of the Japan Centre family, bringing Japanese cuisine and culture to the U.K. since 1976
- A Google Certified online shop, indicating consumer trust and service

A great shopping experience

- A huge selection of choice encompassing Japanese cooking ingredients, confectionery, tea, sake, manga and much more
- Tea & Rice subscription services and POP Culture Snack Box subscription service available
- New items added every week, direct from Japan
- All shopping bundles packaged with care and delivered on time by our trusted courier service
- A commitment to offering the best value, variety and service for shoppers of Japanese products online

More than just an online store

- An online hub for cooks and foodies, with hundreds of authentic Japanese recipes featured
- A genuine passion for Japanese food and culture, shared through our popular blog and social media pages

See our profile page on Affiliate Window


We look forward to hearing from you!